Beaujolais has long been the secret haunt of wine geeks, value hunters and even collectors who want fresh, complex, food-friendly reds at very reasonable prices.
There's an honesty and transparency to good Beaujolais that makes it both invigorating and thoughtful. Gulping down a real Beaujolais with some charcuterie is one of this world's finer, humble delights (the French famously, and lovingly, refer to Beaujolais as "gouleyant," which sounds much more sophisticated than "gulpable"), though a Beaujolais can also be sipped and meditated upon as it does a more rustic impersonation of Burgundy's myriad changes in the glass.
Seriously - forget what you know about cheap Beaujolais because the 2006 Desvignes Morgon Cote du Py has more in common with d'Angerville or de Montille than Duboeuf or any of the flower-themed bottles that lurk anonymously in supermarkets nationwide.